PodTrends by EduDomo

Podcast Trends

Stay ahead of the curve with EduDomo as we explore the latest podcasting trends shaping the industry. From the rise of video podcasts and YouTube’s growing influence, to the future of audio storytelling and how creators are evolving their formats, our blog provides insights for podcast lovers, creators, and businesses alike. Join us as we dive into how these trends are revolutionizing content consumption — and how EduDomo is empowering creators to stay innovative in the ever-evolving digital landscape.

Video podcasts aren't just trending - they're dominating

August 10, 2025

With over 1 billion active podcast viewers per month, the previously overlooked YouTube has now become a dominant force in the industry. While we watched the epic battle of Spotify vs. Apple for listenership, YouTube quietly captured 31% of U.S. podcast listening in 2024 (Spotify: 27%, Apple: 15%). YouTube’s native video experience is changing not just where people listen — but how they engage.But many podcasters still treat video podcasts as “radio with cameras.” Others are evolving; they’re redesigning their entire show formats around visual-first storytelling.The winners understand this: Video podcasting requires a different kind of storytelling. Visual cues, body language, and the environment become part of the narrative itself.Final Thoughts: Video may be growing fast, but for now audio isn’t going anywhere. Audio podcasts are still the mainstay in the industry. What’s changing is the expectation to be intentional about how we tell stories, and tailoring them to the platform.Sources:
Edison Research 23.10.2024
YouTube Official Blog 26.2.2025
Axios 22.4.2025📸 Photo by cottonbro studio: https://www.pexels.com/photo/woman-and-man-on-tv-screen-at-studio-6883809/